Storyboarding & UX Series By Julia Salem May 10, 2012 Ben Crothers, from Johnny Holland, created an insightful series about storyboarding and user experience. This is a three-part series that discusses using storyboarding to solve issues, how to create storyboards, and how to use storyboarding for research and insights. Read all three articles on Johnny [...]
End the Pain of Illegible Captchas
End the Pain of Illegible Captchas By Julia Salem May 5, 2012 Everyone knows Captcha codes are often anti-user-friendly, even though they are necessary to prove you are human when accessing a website. A Detroit-based startup, Are You a Human, has come ups with a more user friendly and fun way to do this—play mini-games [...]
Intersection of the Physical and Digital Worlds of UX
Intersection of the Physical and Digital Worlds of UX By Julia Salem May 1, 2012 Austin Brown and Lindsay Moore decided to combine the best aspects of interaction design and product design, as well as a little service design, to see if this could help designers design better. This article from UX Mag chronicles their [...]
Storytelling Interface
Storytelling Interface By Julia Salem April 26, 2012 This article from Beatriz Vizcaino at Moment Design, discusses the rise of the storytelling interface. She attributes this movement to the explosion of social networks that all have User Interfaces that are meant to tell a story. Check out the full post here: Moment Design For More [...]
How to Snag a Paid Subscriber on the First Visit
How to Snag a Paid Subscriber on the First Visit By Julia Salem April 21, 2012 1. Initiate a Friendship—makes your site content relatable to your audience, so that they start to think of you as a friend. People will pay their friends over their enemies. 2. Play Video On-Load—If your content is really [...]
Why Your Qualified Leads Refuse to Sign Up
Why Your Qualified Leads Refuse to Sign Up By Julia Salem April 15, 2012 The landing page and “Plans and Pricing” page are the “showroom” of your service’s website. It’s important to make sure these are presented in the right way, so that your customers will not feel uncomfortable with signing up. This blog post [...]
10 Principles of Navigation Design
10 Principles of Navigation Design By Julia Salem April 2, 2012 “If content is the heart of every website publication, then navigation is its brain and a fundamental pillar of information architecture design.” Here are 10 Principles of Navigation Design to help you improve your IA Design. 1. Design for the reader—Avoid designing simply for [...]
Successful Designer’s Secret Weapon
Successful Designer’s Secret Weapon By Julia Salem March 31, 2012 Predictability is the secret weapon that all successful designers use. The site you are working on or creating should be as predictable as possible in order to be considered well designed. Some of the most popular sites, including ProBlogger, Copyblogger, and TechCruch utilize this secret [...]
Opinion: Google Changing UX for the Worse
Opinion: Google Changing UX for the Worse By Julia Salem March 29, 2012 Kevin Fox, a former Google senior user experience design lead, has written an excellent analysis of Google’s new approach to UX design. To him, it seems like Google’s approach is changing for the worse for numerous reasons. Some of the changes he [...]
8 Reasons Users Do Not Sign Up
8 Reasons Users Do Not Sign Up By Julia Salem May 19, 2012 Users do not always trust a company’s intentions with their information. Here are 8 things you can watch out for on your sign up forms to gain a user’s trust and increase signups. 1. Fear of getting spammed—When requesting a user’s information, [...]